90 Hotel Social Media Post Ideas

In the bustling world of hospitality, where first impressions are often crafted through a digital lens, hotel social media presence can make or break a guest’s decision. Imagine scrolling through your feed only to be captivated by stunning visuals and inviting narratives that transport you straight into the luxurious embrace of your dream getaway. With competition fiercer than ever, hotels must harness the power of creative social media strategies to stand out and connect with potential guests.

Enter our ultimate guide: 90 Hotel Social Media Post Ideas designed not just to populate feeds but to spark genuine engagement and inspire wanderlust. From behind-the-scenes glimpses that humanize your brand to interactive polls that involve your audience in future offerings, these ideas promise fresh content for every corner of your property—from cozy lobbies to breathtaking rooftop views. Whether you’re a boutique inn or a sprawling resort, this treasure trove of inspiration will transform how you communicate with travelers from all walks of life. Get ready to elevate your hotel’s online persona and turn likes into bookings!

1. Welcome New Guests: Post a warm welcome message for new guests arriving this week.
2. Guest of the Day: Feature a “Guest of the Day” with their permission and share their experience.
3. Local Attraction Spotlight: Highlight a local attraction near your hotel with photos and tips.
4. Behind-the-Scenes: Share a behind-the-scenes look at how your staff prepares rooms.
5. Sustainable Practices: Showcase your hotel’s sustainability initiatives and eco-friendly practices.
6. Chef’s Special: Post about the special dish your chef has prepared for the day.
7. Staff Introductions: Introduce your hotel staff members and share fun facts about them.
8. Room Features: Highlight unique features or amenities of different room types.
9. Guest Reviews: Share positive reviews from recent guests with a thank-you note.
10. Upcoming Events: Promote any upcoming events at or near your hotel.
11. Pet-Friendly: Showcase your pet-friendly policy with pictures of guests’ pets.
12. Flash Offer: Announce a limited-time flash offer or discount for your followers.
13. Sunset Views: Post stunning sunset photos taken from your hotel.
14. Workout Tips: Share workout tips or routines that guests can do in their rooms.
15. Historical Tidbit: Share a historical fact or story about your hotel or its location.
16. Local Cuisine: Feature a local dish that guests can try at nearby restaurants.
17. Room Service Delights: Showcase a beautifully presented room service meal.
18. Seasonal Decor: Highlight your hotel’s seasonal decorations and festive atmosphere.
19. Safety Measures: Inform guests about the safety measures you have in place.
20. Interactive Polls: Post a poll asking guests about their favorite amenities or activities.
21. Weekly Newsletter: Promote your weekly newsletter and encourage followers to subscribe.
22. Virtual Tour: Offer a short virtual tour of the hotel for potential guests.
23. Guest Artwork: Showcase artwork created by guests, such as sketches or photos.
24. Recipe Share: Share a popular recipe from your hotel restaurant’s menu.
25. Local Weather Update: Post a weather update and suggest suitable activities.
26. Cultural Insights: Provide insights into local culture and traditions.
27. Travel Tips: Share travel tips for first-time visitors to your city or area.
28. Employee of the Month: Announce the employee of the month and celebrate their hard work.
29. Guest Testimonials: Post video testimonials from satisfied guests.
30. Family-Friendly Features: Highlight the family-friendly amenities at your hotel.
31. Luxury Services: Showcase luxury services like spa treatments or private tours.
32. Event Hosting: Detail the event hosting capabilities your hotel offers.
33. Eco Tours: Promote eco-tourism packages, like guided nature walks.
34. Themed Nights: Announce upcoming themed culinary nights at your hotel restaurant.
35. Virtual Events: Host virtual events or live Q&A sessions with your staff.
36. Guest Challenges: Create a fun challenge for guests, like a photo scavenger hunt within the hotel.
37. Quick Booking Links: Share direct booking links with a call to action.
38. Morning Rituals: Highlight the morning rituals like breakfast setups or yoga classes.
39. Customizable Stays: Explain how guests can customize their stays, like pillow preferences.
40. Green Initiatives: Promote your hotel’s green initiatives on Earth Day.
41. Mid-Week Getaways: Encourage mid-week getaways with special packages.
42. Kid’s Activities: List activities available for kids on the property.
43. Influencer Collaborations: Share photos or videos from collaborations with influencers.
44. Holiday Specials: Announce your holiday specials and packages.
45. Mini-Tours: Post mini video tours of different parts of your hotel, like the lobby or pool area.
46. Photo Contests: Create a photo contest with a reward for the best hotel-related picture.
47. Meditative Spaces: Highlight serene spots in the hotel perfect for meditation.
48. Foodie Fridays: Feature a special dish every Friday with a backstory.
49. Destination Weddings: Promote your hotel as a perfect destination wedding venue.
50. Guest Questions: Answer frequently asked questions from guests in a post.
51. Local Art: Highlight local artists whose work is displayed in your hotel.
52. Transportation Options: Inform guests about transportation options available to/from the hotel.
53. Eco-Friendly Tips: Share eco-friendly travel tips for conscious travelers.
54. Weekly Highlights: Recap weekly hotel highlights with photos and short descriptions.
55. Digital Concierge: Promote your hotel’s digital concierge service.
56. Cuisine Pairings: Suggest the best drink pairings with meals from your menu.
57. Travel Hacks: Offer travel hacks that make staying at your hotel even more enjoyable.
58. Emergency Kit: Highlight items available in the hotel’s emergency kit.
59. Adult-Only Zones: Promote adult-exclusive areas like a quiet pool or lounge.
60. Host Interviews: Interview notable guests or event hosts staying at your hotel.
61. Sweets & Treats: Showcase popular desserts available on your menu.
62. Virtual Memories: Invite guests to share their favorite virtual memories of their stay.
63. Unique Amenities: Highlight quirky or unique hotel amenities like a rooftop garden.
64. VIP Packages: Promote your VIP or loyalty packages.
65. Guest Stories: Share intriguing stories or experiences from past guests.
66. Nature View: Post pictures of beautiful natural views from your hotel property.
67. Cultural Events: Highlight local cultural events guests can participate in.
68. Packing List: Provide a suggested packing list tailored to your hotel’s location.
69. Romantic Getaways: Showcase amenities for romantic getaways like couples massages.
70. Virtual Welcome: Create a virtual welcome guide for new guests.
71. Local Partnerships: Highlight partnerships with local businesses.
72. Morning Views: Share breathtaking morning views from your hotel.
73. Room Upgrades: Promote any room upgrade options with enticing descriptions.
74. Art Installations: Feature any art installations within your hotel.
75. Guest Souvenirs: Suggest local souvenirs guests can buy nearby.
76. In-House Entertainment: Promote in-house entertainment options like live music.
77. Guest Reflections: Share reflections or advice from seasoned travelers who stayed with you.
78. Self-Care Tips: Offer self-care tips tailored for travelers.
79. Book Nook: Promote a cozy reading corner or library in your hotel.
80. Dining Experiences: Highlight unique dining experiences such as al fresco dining.
81. Guest Birthdays: Celebrate guest birthdays with special shout-outs (with permission).
82. Road Trip Ideas: Provide road trip itineraries that include your hotel as a key stop.
83. Guest-Submitted Photos: Regularly feature guest-submitted photos of their stay.
84. Live Events: Host live streaming events, like cooking classes with your chef.
85. DIY Projects: Share DIY projects for creating a home away from home.
86. Yoga Sessions: Promote virtual or in-person yoga sessions available to guests.
87. Environmental Efforts: Highlight your environmental efforts for Earth Hour.
88. New Menu Items: Tease new menu items with intriguing descriptions and photos.
89. Blog Post Highlights: Share highlights from your hotel’s blog.
90. Customer Service Praise: Post shout-outs to team members who receive great customer service feedback.

Final Words

In the vibrant tapestry of hotel marketing, social media serves as both a canvas and a stage for your brand’s story. From behind-the-scenes glimpses to inspiring guest testimonials, these 90 post ideas are just the beginning of how you can engage with your audience and elevate their travel experience. Embrace creativity and authenticity as you showcase the unique personality of your hotel, transforming followers into loyal guests. Remember, every post is an opportunity to ignite wanderlust and spark connections that go beyond mere bookings. So grab your camera, unleash your imagination, and let your social media channels shine—your next adventure in storytelling awaits!